Koleston Hair Color Intense copper Red Kit - 77/44

Product Description:

• Wella’s NEW Koleston Oil Color Cream goes beyond just 100% grey coverage.


• This salon quality hair color fights the 7 signs of damaged hair for 100% intense, luminous and moisturized color.


• The Intense Oil Color Cream moisturizes and controls damage. Its new Oil-infused Elixir treatment now includes Plex technology, that repairs the hair fiber, for strong and healthy-looking hair.


• And the exclusive Color Reactivator boosts color intensity and luminosity between coloring.


• The result? Strong hair on the inside, 100% intense color and healthy looking hair on the outside. Powerful color that reveals your inner power.

Product Features:

• Fights the 7 signs of damaged hair


• With New Oil-Infused Elixir


• 100% intense, moisturized & luminous color


• Anti-damage technology for intense care


• Luxurious oil color cream with floral scent


• Fights the 7 signs of damaged hair


• With New Oil-Infused Elixir

How To Use:

• Step 1: Preparation: Put on gloves Unscrew the developer bottle (2) Open the color cream tube (1) and squeeze the color into the developer bottle (2) Close the bottle and shake it until color mixture is completely blended. Step 2: Application: 1. Apply all over. Starting from the roots apply the dye mixture directly on dry and unwashed hair. You may choose to split your hair into sections for more even application. For shades 12/0, 12/1, 12/11 and 12/81: Apply to lengths and tips first while avoiding the roots. Wait 20 minutes.


• 2. Extend it on all hair from roots to tips to ensure full saturation. Leave colour mixture on for 40 minutes. For shades 12/0, 12/1, 12/11 and 12/81: Apply to roots to cover all hair. Wait 30 minutes.


• Step 3: Finishing RINSE AND CONDITION When time is up, rinse until water runs clear (using shampoo is not recommended).


• Apply the 1st sachet of Advanced Intense Gloss Treatment for coloring day. Leave on for 2 minutes and rinse again.


• AFTER 15 DAYS Put on 2nd pair of gloves. Apply the Day 15 Colour Reactivator to wet hair. Wait 10 minutes. Rinse and style your hair as usual. AFTER 30 DAYS Apply the 2nd sachet of Advanced Intense Gloss Treatment. Wait 2 minutes. Rinse and style your hair as usual.